Abram Sauer Online

25. September 2009

Gawker Sees Racism People

Filed under: Great! Now I have a Gawker Tag, Failure — admin @ 07:47

Today Gawker accuses Marvel comics of racism in the reintroducing of characters Fin Fang.

Besides being questionable it’s notable that when Gawker was all over the hispster grifter story it didn’t seem to have a problem with boatloads of even more overt racism swilling around in its comments section Just a selection of which after the jump.

(more…)

24. September 2009

This Thing is Like That Thing: “Derm” Edition

Filed under: this thing that thing, Branding — admin @ 07:21

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Left: Longer wee wee.

Right: Longer life.

23. September 2009

Why isn’t it a “Mercedes Plan?”

Filed under: brandchannel, Branding — admin @ 15:27

Or is the term simply a holdover from a time when the Cadillac brand still ruled America’s luxury roost? Our less-than-comprehensive research shows the term in use as early as January 1980, when West Virginia’s Grant County Press referred to a gold-plated flood protection plan as the “Cadillac plan.” A 1984 St. Petersburg Times article spoke of a public official’s switch from a “Chevrolet state pension plan to a Cadillac state pension plan” (a usage echoed by a September 21 New York Times headline, “A Tax on Cadillac Health Plans May Also Hit the Chevys”)….

 READ IT at brandchannel

This Thing is Like That Thing: Julia Allison Editon

Filed under: Failure, this thing that thing, Advertising — admin @ 13:55

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Left: Julia Allsion’s new spokesperson gig for Sony Vaio.

Middle:  Julia Allison’s old promo for her site.

Right: Julia Allison… doing stuff on her Macbook.

What was Sony thinking? Read More at Brandchannel…

Britney Spears Parking Lot | The Awl

Filed under: Real America, Elsewhere, Essays, North Dakota — admin @ 12:59

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The Alerus Center shares a lot in common with the classic Simpsons “Monorail” episode: Springfield decides against fixing up the existing downtown area in favor of a slick proposal for an unnecessary monorail system that promises civic fame and wild economic prosperity. Failure ensues. The center is of the Field of Dreams school of economic development: “Build it and They Will Come.” But they have not come…

Read it

So Does this Mean the Dream is Over?

Filed under: Failure, Ha Ha Ha — admin @ 07:33

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The $1 rack at the annual Minnehaha Academy community rummage sale in Minneapolis.

That was Easy… to make fun of

Filed under: Failure, Advertising — admin @ 07:32

Staples has a new back to school commercial. Mediapost describes the campaign:

Additionally, Staples will run a new spot, using the company’s “Easy button” iconography. The spot shows moms holding up the button and talking about how it helped them buy a new backpack (”so he can stop using his sister’s old one”) or a new graphing calculator (which her son — in the background — uses to spell “Booger”).

staples.pngExcept, as all under-performing, paint-chip-eating children know, you can’t spell “booger.” Using the old upside-down trick, one can spell “boobs” and “hell,” “hellhole” and “lesbo.” But there is no “R” so how does one spell “booger?”

In the commercial the woman describes it as her son’s “graphing calculator.” So conceivably it could spell “booger.” But in the video the kid holds the calculator upside down, like one would with a traditional calculator.

Why didn’t this occur to anyone? Why not just have the kid say “I made it spell…” and then have the mom cut him off, leaving the audience to guess what he spelled? Watch it HERE

22. September 2009

Best Action Sequence Ever

Filed under: Awesome — admin @ 10:34

Rambo III is great for a number of reasons. The finale is but one:

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Are Motorcycles North Dakota’s Garden Gnomes?

Filed under: North Dakota — admin @ 07:33

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Walking around Grand Forks, one can see numerous motorcycles parked right in front of houses, as if they were decorative. (Maybe they are.) All of these homes have driveways and parking in the back alleys. So… I don’t get it.

21. September 2009

Sony Speaks Chinese Badly

Filed under: brandchannel, Failure — admin @ 17:34

Sony’s new commercial for its Bravia HD television puts together some heavy-hitting spokespeople, including star NFL player Peyton Manning, star sports reporter Erin Andrews, and Justin Timberlake, a star of girlfriends’ and wives’ fantasies worldwide. But then Sony has them play ping pong and speak Chinese, which… you know… truly classy use of stereotypes there. But it gets worse.

Read more at Brandchannel.com

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